CATEGORY: SEO

3
Dec

Branded & Non Branded keywords: The Whole Truth

Posted byadminon Monday, December 3 at 09:15

A common situation that many site owners often confront: branded keywords visits (visits generated from a search engine which include your company name or product brand) account for the major percentage of search traffic in comparison to the rest terms – the unbranded ones. What do they indicate? Branded keywords a... read more ››

26
Nov

4 Steps for Effective Web Content Development

Posted byadminon Monday, November 26 at 09:49

First of all, what is Web Content Development? Web content development is the procedure of researching & gathering valuable information, defining objectives, finding & evaluating keywords to be used & organizing the structure for writing & finally publishing a content. Undoubtedly, in the world of... read more ››

20
Nov

Effective SEO Competitor Analysis Onsite – Part 1

Posted byVagelis Varfison Tuesday, November 20 at 09:03

The SWOT analysis (Strengths, Weaknesses, Opportunities, Threats), is an integral part of the SEO process and it should not be overlooked. Before you start implementing your SEO strategy in practice and see quantifiable results, it is vital to start working on your SWOT analysis. An essential element of your SWOT analy... read more ››

12
Nov

Increase Organic Traffic by Analyzing PPC data in 3 Simple Steps

Posted bydimitriszotoson Monday, November 12 at 10:48

In the next 5 minutes you will find out an easy step by step process that will help you discover, target and achieve top SERP (search engine results page) rankings for profitable keywords. This process will effectively result to increased sales and leads from your website. 1. Keyword Mining Phase While everyone else m... read more ››

1
Oct

Major Updates on WSA SEO Tools and Core Engine

Posted byadminon Monday, October 1 at 08:36

We are happy to announce that we have updated several cores of our SEO Engine. The updates are immediately incorporated on the latest version of our toolbox & API and no changes are required from our API users in order to access them. Here are the most important changes: 1. More Backlinks We made drastic updates on... read more ››

30
Jul

The new WSA API 1.21v is released

Posted byadminon Monday, July 30 at 11:30

We are happy to announce that the new version of our API is now available! What are the most important changes? The new 1.21 version is compatible with the previous version and as a result it immediately replaced the 1.20v. The update focused primarily on improving the speed and the throughput of the service. Few algorit... read more ››

2
Jul

Tips and insights for effective SEO copywriting

Posted bydimitriszotoson Monday, July 2 at 10:13

The SEO copywriting is a technique used for websites’ texts, that produces high quality and persuasive content for the website visitors and, at the same time, targets specific search terms in order to be ranked highly by the search engines. The search engine placement and traffic conversion starts with quality content... read more ››

18
Jun

SEO Pagination Guide: Examining a Real Life Scenario – part 3

Posted bybbriniotison Monday, June 18 at 09:23

In the previous 2 articles of the SEO Pagination Guide we discussed the pros and cons of Pagination and we presented the available methods that you can use to resolve the various SEO Problems that popup. The problem is quite complicated since it requires good understanding of how each variable is affected and of what is th... read more ››

28
May

SEO Pagination Guide: Best Practices and Advanced Methods – part 2

Posted bybbriniotison Monday, May 28 at 09:51

As we discussed on the previous part of this guide, pagination has both pros and cons and sometimes it can’t be avoided. Your SEO campaign can be severely affected by pagination: Segmenting pages into several parts seriously reduces their strength, it lowers the chance of achieving high rankings and it leads to duplic... read more ››

21
May

SEO Pagination Guide: The pros and cons of Content Pagination – part 1

Posted bybbriniotison Monday, May 21 at 09:39

Pagination is the practice of dividing a piece of content into different pages and it heavily affects User experience, Web Development and SEO. It is a commonly used navigation technique with both pros and cons. This article is the 1st part of the SEO Pagination Guide and we will discuss the most common types of Pagination... read more ››

25
Apr

10 SEO tips for Baidu Search Engine

Posted bydimitriszotoson Wednesday, April 25 at 09:50

While European and American economies are still struggling to control their financial crisis, China managed last year to achieve almost a 2-digit growth rate. Taking into account the fact that the Per Capita income continues to increase, China, a country with over 1 million millionaires and a total population of over 1.3 b... read more ››

11
Apr

Geotargeting websites with Country Code TLDs

Posted bybbriniotison Wednesday, April 11 at 09:05

As most of you know, Google allows you to set the geographic target of domains with generic TLDs (.com, .net, .org etc) via Google Webmaster Tools console. Webmasters that own such domains are able to use the geotargeting feature in order to indicate that particular segments of their websites target in different countries.... read more ››

2
Apr

New Professional SEO Software: Try out the new tools & services for FREE!

Posted byadminon Monday, April 2 at 10:31

Bold and proud we offer our faithful users and partners a genuinely brand new version of WSA services. The ultimate version of Web SEO Analytics features a totally redesigned web environment with a layout serving at best the reporting functionalities. The SEO Engine that powers up our Toolbox has been redeveloped to in... read more ››

30
Mar

New SEO Toolbox & Services available on 2nd of April

Posted byadminon Friday, March 30 at 10:50

We are happy to announce that on Monday 2nd of April, Web SEO Analytics will release the brand new version of our service. This is the first major update of 2012 and it will affect directly both the layout of our website and the SEO toolbox. The new version introduces a series of new services, features, metrics and ... read more ››

12
Dec

SEO Tutorial: How to change your website’s host without affecting your Rankings

Posted bybbriniotison Monday, December 12 at 12:20

Changing web hosting company is something that most webmasters are likely to consider at some point in time. Nevertheless as we discussed in a previous article, the web hosting and the physical location of the server can affect the SEO rankings of a website. As a result, even though transferring to a new web host is not ne... read more ››

28
Nov

How Guest Blogging can help you improve your SEO?

Posted byadminon Monday, November 28 at 12:26

Bloggers and webmasters often learn about SEO out of necessity. Is it possible that SEOs can also learn about blogging out of necessity? In this article Chris Burns explains why Guest Blogging is the response of SEOs to the recent algorithmic updates of Google and he discusses how it can become a powerful tool for Bloggers,... read more ››

14
Nov

New Google Toolbar PageRank Update – November 2011

Posted bydimitriszotoson Monday, November 14 at 11:54

Few days ago Google has updated the PageRank Toolbar values. The update took place on November 8th and this is the fifth one in 2011. We remind you that the last minor update took place in the middle of September while the most recent major one was on 19th of July. The values are pretty fresh this time, since they have be... read more ››

31
Oct

SEO Guide: How to change your Domain name without losing your rankings

Posted bybbriniotison Monday, October 31 at 12:54

Changing the domain name of your website can have a serious impact on SEO and organic traffic and generally it is not advised from SEO perspective. This is because each domain name is linked with several metrics (trust, authority, etc), characteristics (domain age, GEO location signals, etc) and above all the hyperlinks. I... read more ››

24
Oct

5 reasons why Google encrypts the Keyword Data & the effects on Online Marketing

Posted bybbriniotison Monday, October 24 at 11:59

On Tuesday 18th of October, Google announced that within the next weeks, all the logged-in users that use Google search will automatically be redirected on the SSL version of the website. As they mention on their article “Making Search more secure” this new feature targets on protecting the privacy of the users and on ... read more ››

10
Oct

60 SEO tips & Online Marketing techniques for ecommerce Websites

Posted bybbriniotison Monday, October 10 at 12:02

Improving the Online Marketing presence of an Ecommerce website is usually a very challenging task. This is because the Online Marketers & SEO Professionals have to optimize the website in order to achieve better rankings on Search Engines, they must improve the user experience, they have to use all the available chann... read more ››

3
Oct

SEO Guide: Help! My website has been banned by Google! Now what?

Posted bybbriniotison Monday, October 3 at 12:48

Google does a pretty good job in detecting websites which use black hat SEO techniques that violate its Webmaster Guidelines and it often takes steps and bans them. Those penalties can either be algorithmic or manual and they can heavily affect both the rankings and the organic traffic of those websites. Given that you hav... read more ››

26
Sep

Google’s AJAX crawling scheme and its effects on SEO

Posted bybbriniotison Monday, September 26 at 11:32

Almost 2 years ago, Google has proposed a new way of making the AJAX applications & websites crawlable. As most of you know, search engines are very good in indexing and analyzing HTML documents but they are not particularly good in understanding JavaScript and thus crawling AJAX content. Even though 2 years have passe... read more ››

19
Sep

SEO for Bing: 15 tips to boost your rankings on SERPs

Posted bybbriniotison Monday, September 19 at 11:48

Few weeks ago ComScore released some figures which suggest that the Bing & Yahoo alliance has increased its marketshare to 30.5% in the US which is almost half of the marketshare of Google. Moreover Bing has signed a deal with Baidu, a very popular Chinese Search Engine, to power its SERPs for English queries. This mak... read more ››

12
Sep

New Google Toolbar PageRank Update – September 2011

Posted bydimitriszotoson Monday, September 12 at 17:47

Google updates the PageRank Toolbar values for the forth time this year! The previous 2 updates took place on 19th of July and on 27th of June. It is not clear yet how many websites have been affected by the update, but it seems that this time the changes are much less aggressive comparing to the previous 2 times. The new... read more ››

12
Sep

Google Webmaster Videos: Do multiple links from one page to another page count?

Posted bybbriniotison Monday, September 12 at 12:31

Few weeks ago Google announced the new series of Google Webmaster Help Videos and requested from SEOs and Webmasters to post their questions. One of the questions that our team posted was the following: “If we add more than one links from page A to page B, do we pass more PageRank juice and additional anchor text info? ... read more ››

8
Sep

The new SEO API 1.10v is released: Upgrade your implementation in 5 minutes

Posted bybbriniotison Thursday, September 8 at 12:28

Yesterday, 7th of September, our team has released the brand new version of the WSA API. The 1.10 version focuses on removing all the Yahoo! Search features that were deprecated by Yahoo Inc. Moreover it targets on increasing the speed & the accuracy of the tools and on adding new features on the existing toolbox. In t... read more ››

16
Aug

5 less known but important Ranking Factors that affect Search Engine Results

Posted bybbriniotison Tuesday, August 16 at 11:14

Usually in the world of SEO, the links and the content are considered to be the two most important parts of the strategy that one should optimize in order to achieve high rankings. Despite the fact that Google and the other major search engines use a large number of signals to ensure the quality and diversity of the result... read more ››

19
Jul

Brand-new Google Toolbar PageRank Update – July 2011

Posted bydimitriszotoson Tuesday, July 19 at 13:09

On 18th of July, Google has updated once again the PageRank Toolbar values. We remind you that the previous update took place only 3 weeks ago, on 27th of June. From what we see, several websites were affected by this new update and many webmasters started to complain that their PageRank values dropped by 1 or 2 points. I... read more ››

18
Jul

Do you have SEO questions? Google will answer all of them!

Posted bydimitriszotoson Monday, July 18 at 10:47

Few years ago Google has launched the official Google Webmaster Help YouTube channel trying to help and get in touch with Webmasters and Web professionals. In this channel Matt Cutts and other Software Engineers posted hundreds of video tutorials and answered numerous questions of SEOs and Online Marketers. Even if Matt d... read more ››

11
Jul

7 deadly mistakes to avoid in Google Webmaster Tools Console

Posted bybbriniotison Monday, July 11 at 13:45

The Google Webmaster Tools is a free service that allows webmasters to submit their websites & sitemaps to Google, affect their indexing process, configure how the search engine bots crawl their sites, get a list of all the errors that were detected on their pages and get valuable information, reports and statistics ab... read more ››