Reputation management in social media for hotels

A critical part in hospitality sector today, Online Reputation Management regards not only listening and joining online conversation about your brand but also monitoring discussions and build online strategies to create positive content for your brand and eliminate the opposite. Undoubtedly, nowadays, presence in so... read more ››

11 Important SEO Experiments You Need to Know About

Sasha Moran has a degree in Linguistics. She is a writer at Best Essays with a background in psychology, e-learning, and marketing. If you work is involved in the field of SEO (Search Engine Optimization) or you are an online business owner, then you are probably aware of the fact that SEO cannot be viewed as an ex... read more ››

10 Ways Small Businesses Benefit from SEO

This article was brought to you by Ruth Richards on behalf of WebSearch SEO. WebSearch SEO is based in London and offers link building packages and professional SEO campaigns for clients from across the globe. Are you a small business owner who wants to take their venture to the next level? Have you considered SEO, ... read more ››

Can social media affect SEO?

Social signals play a significant role on Search Engines Rankings as an effective link building method whilst data deriving from social media are largely used by Search Engines. What is the goal? Increased website referral traffic and higher revenue Social signals improve rankings in various ways. The number of peop... read more ››

Website architecture: best practices for SEO

Christina Ageli is a SEO specialist working for travelplanet24.com, one of the top OTA in SE Europe, and tripsta.net international websites. Her activities among others include on page optimization, link building strategies planning and implementation and conversion optimization. As SEOs, we mostly spend our daily ... read more ››

HOT RANKINGS MONTH: PRO PLAN DISCOUNT 25% OFF!

We know that SEO entails so many tasks that it can be daunting…thus, we are flying to your rescue by providing you all the necessary SEO tools with our Pro Plan Discount 25% Off ... and all you have to do, is to provide your endless creativity! Ensure super-hot rankings by having access to our SEO Analysis tools,... read more ››

Facebook Ads: The “Must-Have” List

According to Social Media Today, 91% of social marketers saw improved website traffic due to social media campaigns. Companies should design flexible and well-contemplated campaigns that can adapt to a dynamic and constantly changing social media landscape. WSA present you the check-list to keep in mind before the desi... read more ››

Why Won’t Cutts Just Get Rid of the PageRank Toolbar Already?

Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from keyword density to recovering from algorithm updates. She writes for the HigherVisibility.com, a nationally recognized as one of the best search engine optimization firms PageRank has been a debate amongst many SEOs for quite some tim... read more ››

Hints and tips for a successful PPC campaign

Rob Henry is the Director at Online Presence. Digital marketing agency, specializing in search engine optimization, pay per click and social media marketing. Follow Rob on Google +.     You don't have to be an online marketing genius to know the basics of PPC - the name itself, 'Pay Per Click', sums ... read more ››

How to improve your website’s rankings

Onsite & Offsite optimization techniques are required to enhance your website’s rankings. Onsite optimization includes all the actions related to the content development of your website and offsite are considered to be all these actions acquiring links to your website from other websites on the web. Afterwa... read more ››

5 Steps to Build an Authority Website

Dan Kaufenberg is a successful search engine marketer. He spends his time building niche websites and researching the newest aspects of search engine optimization, search engine marketing and website development. Dan is the main contributor to the Build a Website Free Blog and can be found on Google +. Building a w... read more ››

5 Tips: “How can a Blog support your SEO Strategy”

First of all, what is a blog? Blog (a short combination of the words web & log) is considered to be an interactive website that permits the exchange of opinions, thoughts or perspective on expertise on a certain field or subject between the writers and the readers. Second of all, who are the bloggers? Blog... read more ››

Go Beyond With Original Social Media Content

Quality social media content can set you apart from competitors,  keep your brand in customer’s “top of mind” and enhance your positioning as a leader provided that content is the center of your online marketing strategy. Setting clear goals through different aspects of social media content management is a prere... read more ››

Lucky Early Offers with 40% Off

As the end of 2012 is coming to an end, it was an exciting year for the team of Web SEO Analytics. Since the launch of the Web SEO Analytics in 2009, and with your continuous and valuable support, our service is reaching thousands of SEO professionals and agencies every day day. The entire team of Web SEO Analytics ... read more ››

Branded & Non Branded keywords: The Whole Truth

A common situation that many site owners often confront: branded keywords visits (visits generated from a search engine which include your company name or product brand) account for the major percentage of search traffic in comparison to the rest terms – the unbranded ones. What do they indicate? Branded keywords a... read more ››

4 Steps for Effective Web Content Development

First of all, what is Web Content Development? Web content development is the procedure of researching & gathering valuable information, defining objectives, finding & evaluating keywords to be used & organizing the structure for writing & finally publishing a content. Undoubtedly, in the world of... read more ››
Major Updates on WSA SEO Tools and Core Engine

Major Updates on WSA SEO Tools and Core Engine

We are happy to announce that we have updated several cores of our SEO Engine. The updates are immediately incorporated on the latest version of our toolbox & API and no changes are required from our API users in order to access them. Here are the most important changes: 1. More Backlinks We made drastic updates on... read more ››
The new WSA API 1.21v is released

The new WSA API 1.21v is released

We are happy to announce that the new version of our API is now available! What are the most important changes? The new 1.21 version is compatible with the previous version and as a result it immediately replaced the 1.20v. The update focused primarily on improving the speed and the throughput of the service. Few algorit... read more ››

Affiliate marketing – An efficient digital media channel

Affiliate marketing constitutes an effectual online communication practice which seeks to engage users on third-party sites and generate new leads into a company's or organization's website. In this article we discuss the effects of Affiliate Marketing on the Online Marketing Campaign, we list its pros and cons and we prov... read more ››

New Professional SEO Software: Try out the new tools & services for FREE!

Bold and proud we offer our faithful users and partners a genuinely brand new version of WSA services. The ultimate version of Web SEO Analytics features a totally redesigned web environment with a layout serving at best the reporting functionalities. The SEO Engine that powers up our Toolbox has been redeveloped to in... read more ››

New SEO Toolbox & Services available on 2nd of April

We are happy to announce that on Monday 2nd of April, Web SEO Analytics will release the brand new version of our service. This is the first major update of 2012 and it will affect directly both the layout of our website and the SEO toolbox. The new version introduces a series of new services, features, metrics and ... read more ››

Basic Social Media Practices for Travel and Tourism Industry

Social media have become an integral part of tourism marketing; they have revolutionized the industry and they have replaced a large part of the traditional communication. This article discusses the most essential practices of social media marketing in tourism & travel industry and explains how they can help you promote... read more ››

How Guest Blogging can help you improve your SEO?

Bloggers and webmasters often learn about SEO out of necessity. Is it possible that SEOs can also learn about blogging out of necessity? In this article Chris Burns explains why Guest Blogging is the response of SEOs to the recent algorithmic updates of Google and he discusses how it can become a powerful tool for Bloggers,... read more ››

When and How to Run A/B and Multivariate Testing for your website

A/B and multivariate testing (MVT) are used to help website owners determine the most effective marketing strategies for their products. Changes to business websites are made based on quantitative testing results, rather than gut-feelings or design bias. In this article Rebecca Jones explains how hypotheses can be tested on... read more ››

How to Fail at Mobile Marketing – Common Mobile Marketing Mistakes

Mobile marketing is a promising new type of marketing strategy that can help you reach a wildly untapped audience for your product or service. Nevertheless designing and developing a solid Mobile campaign is not an easy task since it requires time and effort. In this article Mariana Fang Lin lists the most common Mobile Mar... read more ››

Basic Rules for an Impressive & SEO compatible Web Design

The design of a Website heavily affects the Sales and the Image of a company and at the same time it might positively or negatively affect the SEO campaign. Developing an impressive and SEO compatible Web Design can help you improve your conversion rates, increase your sales and improve your placement in Search Engine Resul... read more ››

E-mail Marketing trends and the best current Practices

Email Marketing is an important tool for Online Marketers and if it is used correctly it can help you boost your business. In this guest article M. Sufi discusses the current E-mail Marketing trends and he describes in detail the Best Practices and tools that you can use to improve your email campaigns. This is a guest po... read more ››

4 solid ways to increase the Traffic of your website

Building website traffic is of crucial importance for any business, nevertheless this process requires a lot of time, effort and of course know-how. While there are a lot of traffic building methods out there, in this article M. Sufi recommends the ones that have a solid proven track record of providing long-term success. ... read more ››

Improve your website traffic by analyzing the SEO of your competitors – Part 2

In the previous article we have discussed how to analyze the competition on Search Engine Results and how to select the search terms that will allow you to rank higher. On this second part we will examine in detail how to analyze the SEO campaigns of your competitors and how to achieve high rankings on those terms. Andr... read more ››

Improve your website traffic by analyzing the SEO of your competitors – Part 1

SEO involves several optimization and competitor analysis techniques that are used in order to increase the traffic that a website receives from the search engines. In this article Andrew Rayner describes how to analyze the competition, how to choose correctly the targeting terms and how to achieve higher rankings on SERP. ... read more ››