The importance of Keyword Research for your SEO: A practical guide – Part 2

Keyword Research Once you have identified current rankings for your current website, keywords concerning your competitors via the SEO Audit, it’s time to deepen furthermore your research. Conduct your keyword query via private browsing so that the results won’t be mixed with the  (personalized) results that you... read more ››

The importance of Keyword Research for your SEO: A practical guide – Part 1

The use of keywords is one the most fundamental factors that can affect your rankings, amongst other factors. The logical use of keywords can boost your rankings. The excessive use of keywords can harm your SEO strategy and rankings.  In plain English it can make your SEO strategy or break it. Initially let’s ide... read more ››

Social SEO: The importance of social signals for your SEO – Part 2

On the first blog post we covered the  1st part of social signals for SEO  analyzing on how social signals work with the use of a simplified diagram how social signals work on site. This part is going to cover more extensively the off-site social SEO and how analytics can help you identify the impact of your soci... read more ››

Social SEO: The importance of social signals for your SEO – Part 1

There are more than 200 ranking factors that affect –directly or indirectly- your rankings on search engines. Epigrammatically, some of these factors are the keywords in URLs, the title tags, the heading tags (the keywords that are included within the <h1> <h2> etc.), the quality of the content (in other ... read more ››

Website architecture: best practices for SEO

Christina Ageli is a SEO specialist working for travelplanet24.com, one of the top OTA in SE Europe, and tripsta.net international websites. Her activities among others include on page optimization, link building strategies planning and implementation and conversion optimization. As SEOs, we mostly spend our daily ... read more ››

HOT RANKINGS MONTH: PRO PLAN DISCOUNT 25% OFF!

We know that SEO entails so many tasks that it can be daunting…thus, we are flying to your rescue by providing you all the necessary SEO tools with our Pro Plan Discount 25% Off ... and all you have to do, is to provide your endless creativity! Ensure super-hot rankings by having access to our SEO Analysis tools,... read more ››

Facebook Ads: The “Must-Have” List

According to Social Media Today, 91% of social marketers saw improved website traffic due to social media campaigns. Companies should design flexible and well-contemplated campaigns that can adapt to a dynamic and constantly changing social media landscape. WSA present you the check-list to keep in mind before the desi... read more ››

Practical Guide: The importance of Sitemaps

A Sitemap is a good way to tell search engines that your website is available and that it can be crawled by them.  In this way search engines will be able to read and identify all the pages included in your website, identify which pages are important (priority) and how often they are updated (frequency). Sitemaps a... read more ››

Why Won’t Cutts Just Get Rid of the PageRank Toolbar Already?

Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from keyword density to recovering from algorithm updates. She writes for the HigherVisibility.com, a nationally recognized as one of the best search engine optimization firms PageRank has been a debate amongst many SEOs for quite some tim... read more ››

3 metrics for effective link audit

When it comes to perform a link audit on our website pages for reasons such as to find out why our site has been penalized or to figure out why a competitor ranks above us for a particular keyword phrase, it is important to take into account several metrics that will help us  improve the competitiveness of our pages.... read more ››

Hints and tips for a successful PPC campaign

Rob Henry is the Director at Online Presence. Digital marketing agency, specializing in search engine optimization, pay per click and social media marketing. Follow Rob on Google +.     You don't have to be an online marketing genius to know the basics of PPC - the name itself, 'Pay Per Click', sums ... read more ››

How to improve your website’s rankings

Onsite & Offsite optimization techniques are required to enhance your website’s rankings. Onsite optimization includes all the actions related to the content development of your website and offsite are considered to be all these actions acquiring links to your website from other websites on the web. Afterwa... read more ››

5 Steps to Build an Authority Website

Dan Kaufenberg is a successful search engine marketer. He spends his time building niche websites and researching the newest aspects of search engine optimization, search engine marketing and website development. Dan is the main contributor to the Build a Website Free Blog and can be found on Google +. Building a w... read more ››

Local SEO: How to reach effectively your local audience

The rapid use of smartphones and tablets gives a unique opportunity to SME (Small and Medium Enterprises) to optimize their websites locally for smartphone/tablet devices by reaching an audience like never before. Later on, some of these methods are going to be displayed for effective reach of this audience. Increasin... read more ››

Meta tags sniper: How to instantly increase your non-branded organic traffic

As entry level or seasonal SEO specialists already know title tags and meta description tags are the two most important places input your keywords so as to achieve higher rankings. Title tags are very important because they have a direct impact to your website’s rankings; on the other hand meta description tags ar... read more ››

The Importance of Backlinks in 2013: An Interview with Dixon Jones

Today we have with us Dixon Jones. Dixon is the Marketing Director at MajesticSEO and the Founding Director of Receptional LTD. The topic of this interview is revolved around the future of backlinks, effective link building methods, high quality backlinks and interesting new features coming up from Majestic SEO. This is... read more ››

5 Tips: “How can a Blog support your SEO Strategy”

First of all, what is a blog? Blog (a short combination of the words web & log) is considered to be an interactive website that permits the exchange of opinions, thoughts or perspective on expertise on a certain field or subject between the writers and the readers. Second of all, who are the bloggers? Blog... read more ››

Go Beyond With Original Social Media Content

Quality social media content can set you apart from competitors,  keep your brand in customer’s “top of mind” and enhance your positioning as a leader provided that content is the center of your online marketing strategy. Setting clear goals through different aspects of social media content management is a prere... read more ››

Rank High with Link Building

  Link building is an integral part of the off-site optimization of your website.  Every individual that has a website for commercial purposes wants to rank as high as possible via search engines, in terms of SEO. The Importance of High-Quality Links Apart from on-site optimization there is also an additiona... read more ››

Lucky Early Offers with 40% Off

As the end of 2012 is coming to an end, it was an exciting year for the team of Web SEO Analytics. Since the launch of the Web SEO Analytics in 2009, and with your continuous and valuable support, our service is reaching thousands of SEO professionals and agencies every day day. The entire team of Web SEO Analytics ... read more ››

Effective SEO Competitor Analysis Onsite – Part 2

On the first blog post we covered the  1st part of SEO competitor analysis including a range of topics (meta-tags review, keywords health-checks, internal linking checks, URL reviews) that you should pay attention to when you conduct an onsite SEO competitor analysis. Concerning the second part there are equally im... read more ››

3 Actionable Steps to Analyze Social Media Traffic with Google Analytics

Most likely you have already setup a Google analytics account in order to analyze your website’s traffic. Today we will see together a step by step guide on how to identify, segment and analyze your social media traffic by utilizing the Google Analytics platform.  Identify your socia media traffic sources The f... read more ››

Branded & Non Branded keywords: The Whole Truth

A common situation that many site owners often confront: branded keywords visits (visits generated from a search engine which include your company name or product brand) account for the major percentage of search traffic in comparison to the rest terms – the unbranded ones. What do they indicate? Branded keywords a... read more ››

4 Steps for Effective Web Content Development

First of all, what is Web Content Development? Web content development is the procedure of researching & gathering valuable information, defining objectives, finding & evaluating keywords to be used & organizing the structure for writing & finally publishing a content. Undoubtedly, in the world of... read more ››

Effective SEO Competitor Analysis Onsite – Part 1

The SWOT analysis (Strengths, Weaknesses, Opportunities, Threats), is an integral part of the SEO process and it should not be overlooked. Before you start implementing your SEO strategy in practice and see quantifiable results, it is vital to start working on your SWOT analysis. An essential element of your SWOT analy... read more ››

Increase Organic Traffic by Analyzing PPC data in 3 Simple Steps

In the next 5 minutes you will find out an easy step by step process that will help you discover, target and achieve top SERP (search engine results page) rankings for profitable keywords. This process will effectively result to increased sales and leads from your website. 1. Keyword Mining Phase While everyone else m... read more ››
Major Updates on WSA SEO Tools and Core Engine

Major Updates on WSA SEO Tools and Core Engine

We are happy to announce that we have updated several cores of our SEO Engine. The updates are immediately incorporated on the latest version of our toolbox & API and no changes are required from our API users in order to access them. Here are the most important changes: 1. More Backlinks We made drastic updates on... read more ››
The new WSA API 1.21v is released

The new WSA API 1.21v is released

We are happy to announce that the new version of our API is now available! What are the most important changes? The new 1.21 version is compatible with the previous version and as a result it immediately replaced the 1.20v. The update focused primarily on improving the speed and the throughput of the service. Few algorit... read more ››
QR codes – fad or a marketing opportunity for brands

QR codes – fad or a marketing opportunity for brands

QR (Quick Response) codes can be a fantastic opportunity for marketing agencies/brands.  But what a QR code is and what can it offer in terms of marketing? A QR Code is a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones. What can it offer in terms of marketing... read more ››

Tips and insights for effective SEO copywriting

The SEO copywriting is a technique used for websites’ texts, that produces high quality and persuasive content for the website visitors and, at the same time, targets specific search terms in order to be ranked highly by the search engines. The search engine placement and traffic conversion starts with quality content... read more ››