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The tool enables you to i) analyze the content of a page, to ii) extract the keywords, Titles, metatags and HTML headers and to iii) calculate their relevance percentage based on the content of the page. An extensive listing of all the keywords and keyword phrases identified will be generated form this analysis
For each of the Keywords, Titles, metatags and HTML headers the Keyword Analyzer will calculate the number of occurrences, the Keyword Density, the Keyword Rank and detect the cases of eventual keyword stuffing (Notified by a flag).
Occurrences: This number indicates the appearances of a particular keyword or keyword phrase in the text. Please note that in keyword phrases this number could be equal to zero due to the fact that two particular keywords maybe have important meaning within the page but those 2 same words might never be found the one after the other in a web page (for example the keyword phrase "web analytics" might never be found in this website, but it is an important keyword that our website ranks well in the search engines).
Keyword Density: This is the percentage of appearance of a particular keyword or keyword phrase in a page. Usually the important keywords in a page have high percentage.
Keyword Rank: This is a special rank that our algorithms calculate in order to distinguish its importance amongst the irrelevant keywords. We use a special image and a pointer to indicate whether a particular keyword is significant in the page. Red indicates that the site is not optimized or over optimized (possible keyword stuffing) and green indicates that the keyword is well optimized.
Ideally a webpage should be optimized for the important keywords and not optimized for the insignificant ones.
Spam indication: Our algorithms are searching for cases of possible keyword stuffing and provide the user with a warning. We take into consideration many parameters like the Keyword Rank, the number of occurrences in the text and more.
Keyword Cloud: This is a cool way to visualize the important keywords of your website in their natural position in the text. The keywords with high keyword density appear bigger than the ones with lower density.
Spider View: at the moment search engines find it impossible or face problems when indexing content such as Dynamic Flash, text in images, complicated JavaScript / AJAX, videos, sounds etc. With this tool you are able to see exactly what a search engine sees in your site.