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8 Ways to increase the Relative Traffic of your site

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Posted by dimitriszotos on 14th of September, 2009 at 14:27 to Marketing, SEO

Do you still have in mind the reason of your website’s existence?
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High volume of traffic is not the key, if the user bounces, your website has probably failed. Driving relative traffic to your site is vital for your Business. Have in mind that only 0.5% to 8% of the traffic is converted in to sale. The average is around 3.5%.

You want traffic or sales? Consider the quality vs. quantity of your visits and plan your next step.


In order to achieve your targets you need to:

  • Lower your Bounce Rate
  • Get more Relative Traffic in your site
  • Convert this traffic into sale

In this article we will study 8 simple ways to increase your Traffic:

1. Search Engine Optimization (SEO)

Start an SEO campaign to promote your site in the Organic Results of search engines. Find the current SEO Status of your site by creating a full Web SEO Analysis.

The structure and the content of your website is the key factor of your Search Engines performance, keep it clear, valid and friendly to the users and to the Search Engines as well. Based on the results of the report consider doing the following: Redesign your site in order to make it search engine friendly, make a keyword analysis for your web pages and optimize them for the correct keywords, build quality links with the correct anchor text and submit your site in all the major search engines. Remember that Search Engine Optimization equals quality content and not tricks, black hats or magic.

If you need a strategic plan don’t hesitate to search for a reliable consulting from a professional SEO agency.

2. Link Strategies:

Having quality links is the Alpha and the Omega but it is not an easy task. Note that the reason why someone links to your website is the quality of your content. High PageRank links with relative to your content keywords can affect your Ranking in search engines and bring lots of Relative Traffic to your site. You can start by submitting your site to directories and portals. Then ask from other professionals to link to your site. Try to avoid Link-farms. Use our site submitter tool to get some extra links.

3. Write about your site

Create a blog and communicate with other bloggers to write about your site, submit your news in forums and inform the users for products or services that might find interesting.

Also keep in mind that submitting Articles and Press releases is something worth doing.

4. E-mail Marketing

Email Marketing can bring to your site traffic with minimal cost. Buy or download a free newsletter tool and send newsletters to your clients informing them about new services, products or special offers.

Add a form in your site in order to collect email addresses from the people that want to get your newsletters.

Additionally you can setup an E-mail application and use E-mail signatures.

It is not advisable to start buying mail lists, avoid spamming your users at all costs.

5. Social Media

Be part of the discussion around the globe using the social networks. Open an account or a page about your company in Facebook. Create an attractive Facebook application. Build embassies in various social networks and get feedback of your online presence and increase your publicity in terms of awareness and website traffic. Become a member in social networks, start writing on Twitter etc. Social Bookmarking can bring lots of traffic to your site. Place in all of your pages a Javascript Bookmark button. You should check the number of bookmarks that your pages receive by using our Bookmark Tool.

6. Paid Traffic

Start a Pay Per Click (PPC) campaign on the important keywords of your site. You can use the services of Google (Google Adwords) or Microsoft’s Adcenter. Also you can place ad banners in high traffic websites. Be extra careful with the bidding management in order to save money instead of losing. Ask an advice from an online marketing agency and avoid any wrong moves.

7. Traditional Strategies

Print your website on your business cards and envelops. Promote your site by using the traditional media (Radio, Newspaper, Television, outdoor etc)

8. The success mix

Combine all the ways above in order to achieve maximum results. Give a boost to your website performance by running an interactive campaign using social networks and other media to send your message to the desired groups. Get connected with your consumers, listen to their needs and return solutions. Offer quality, freshness, innovation and a chance to involve the clients with your business.

Above all try to think out of the box and be creative.

If you like this article, use the bookmark buttons on the top of the page and share it with other users.

Tags: online marketing, SEO, traffic

30 Responses to “8 Ways to increase the Relative Traffic of your site”

  • Tech Tips says:

    Thanks for sharing really informative article !

    Tech Tips did not rate this post.
  • harshal says:

    Very Informative article. Waiting for another.

    harshal did not rate this post.
  • jack parler says:

    Interesting article. Were did you got all the information from… :)

    jack parler did not rate this post.
  • markez linda says:

    Hello. Great job. I did not expect this on a Wednesday. This is a great story. Thanks!

    markez linda did not rate this post.
  • alex farguson says:

    Interesting article. Were did you got all the information from… :)

    alex farguson did not rate this post.
  • morison dony says:

    There is obviously a lot to know about this. I think you made some good points in Features also.

    morison dony did not rate this post.
  • alex farguson says:

    I really liked your blog!

    alex farguson did not rate this post.
  • morison dony says:

    Very nice information. Thanks for this.

    morison dony did not rate this post.
  • dimitriszotos says:

    Thank you all for the comments, feel free to share things you’d like to discuss related to any common interest, so we can include it in upcoming posts.

    For the question related to our information sources it’s not something secret the key factor is coming from some answers of the question : “what we’d like to find in the web?”. We want to find quality content and clear communication campaigns that will give us the opportunity to get found with the people , the ideas, the organizations and other groups.

    dimitriszotos ratings for this post: dimitriszotos gives a rating of 5dimitriszotos gives a rating of 5dimitriszotos gives a rating of 5dimitriszotos gives a rating of 5dimitriszotos gives a rating of 5
  • jasa pembuatan web says:

    wow…ehat a completely tips! great article! thanks

    jasa pembuatan web did not rate this post.
  • alex farguson says:

    To start earning money with your blog, initially use Google Adsense but gradually as your traffic increases, keep adding more and more money making programs to your site.

    alex farguson did not rate this post.
  • morison dony says:

    Super-Duper site! I am loving it!! Will come back again – taking you feeds also, Thanks.

    morison dony did not rate this post.
  • Internet Strategist @GrowMap says:

    This is a good overview. I encourage people to research what works BEFORE they invest their time and money. I have been growing very small businesses online for years and offer free consulting on what I’ve learned on my blog. I hope you’ll come check it out and leave a dofollow keyword enabled comment.

    I share every post I take the time to comment on at StumbleUpon, Twitter, FriendFeed, Facebook and Delicious so cross my path often with quality content and I’ll keep sending you visitors.

    Internet Strategist @GrowMap ratings for this post: Internet Strategist @GrowMap gives a rating of 4Internet Strategist @GrowMap gives a rating of 4Internet Strategist @GrowMap gives a rating of 4Internet Strategist @GrowMap gives a rating of 4Internet Strategist @GrowMap gives a rating of 4
  • 10 enlaces de lunes - Chica SEO - Ideas de Negocios y SEO says:

    [...] 8 Ways to increase the Relative Traffic of your site [...]

  • Rich Guy says:

    Tip 1: Make a good content
    This point is very important

    Tip 2: Make a brand around your blog
    This point is very important because your visitors return to your blog in the future.

    Tip 3: Get high quality backlinks
    This point is very important because Google is a major search engine.

    Tip 4: Promote your site on social websites like facebook, myspace and news aggregators like Digg.

    Tip 5: Post frequently

    Tip 6: Be patient
    This is the most important tip because only with years of hard work you see a good results.

    Rich Guy did not rate this post.
  • 10 enlaces de lunes | Alojate.com says:

    [...] 8 Ways to increase the Relative Traffic of your site [...]

  • John Taylor says:

    What a facinating blog. I’ve bookmarked it and added your feed to my RSS Reader

    John Taylor did not rate this post.
  • content writer says:

    thanks for this post. It helped me a lot. Btw How you get ideas for such posts. sorry if it’s out of topic.

    content writer did not rate this post.
  • Chad Lawson says:

    I found your blog on google and read a few of your other posts. I just added you to my Google News Reader. Keep up the good work. Look forward to reading more from you in the future.

    Chad Lawson did not rate this post.
  • Olivia says:

    Hello :) I bookmarked this blog. Thanks heaps for this!

    Olivia did not rate this post.
  • winston says:

    hiii thanks for this…

    winston ratings for this post: winston gives a rating of 5winston gives a rating of 5winston gives a rating of 5winston gives a rating of 5winston gives a rating of 5
  • Publicidad en Google says:

    These tips seem very valuable to develop a internet marketing strategy that results in an increase in sales. Thank you very much.

    Publicidad en Google did not rate this post.
  • Globalgi says:

    Cool !!!

    Not only do we base our marketing on a global marketing website but it is also important to think of a “localization” of our business, not everyone is “coca-cola”

    P.D. Congratulations for your tools !!!!

    Globalgi did not rate this post.
  • winsen says:

    nice article

    winsen did not rate this post.
  • Jon says:

    Nice digest for all the SEO/SEM public
    I guess you should develop a bit more the ways
    Regards

    Jon did not rate this post.
  • William says:

    Valuable tips for search marketers.. U pretty much all best practices to convert your visitors to customers

    William did not rate this post.
  • santosh says:

    Grat post. It provides lot of ideas regarding website promotion and effect of social sites in generating traffic

    santosh did not rate this post.
  • Arham Blogpreneur says:

    Well it’s great Tip post however for some case of bounce rate it should be not include for traditional blog design. So, I thought you have to mention this one

    Arham Blogpreneur did not rate this post.
  • Hyacinth Hegan says:

    Almost everyone that earnsan incomeon the internet (even the millionaires) do so through affiliate marketing. Being successful in affiliate marketing involves applyingthe formula that makes other affiliate marketers successful. For example, autoblogging. Autoblogging has been one of the least well-known forms of making money for quite some time… primarily because it’s quite difficult to make a good auto-blog. Yet, when done right, it can provide you with a perpetual passive income with the only real work required being the setting up process. Video Marketing, and several other marketing strategies are all designed to drive traffic to your site, can be incorporated steadily in order to raise the position your site appears in the search engine results page when someone searches for a term related to your site. And yet, even this can be totally automated.

    Hyacinth Hegan did not rate this post.
  • Philadelpahia Internet Marketing says:

    Don’t you mean “relevant” traffic? :) Nice article and we concur that successful Internet Marketing includes a mix of the items you’ve listed above.

    Philadelpahia Internet Marketing did not rate this post.

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