Top SEO Trends for 2017 (part 1)

SEO is one of the most fast moving digital marketing channels since Google deploys 500-600 algorithmic updates each year. Almost 93% of online experiences begin with search so keeping up with the latest trends of SEO for 2017 should be a top priority in any digital marketer’s task list for the new year. In this article we... read more ››

The Importance of Online PR in SEO campaigns

A lot has changed in SEO world since 2009 or even before that. For example, online PR and SEO existed as silos, completely independent from one another. In the agency world, online PR was mostly used as an outbound marketing service whereas SEO was the main “value for money” inbound marketing service for both small and ... read more ››

Why and How to Use AMP to Your Mobile Pages

What is AMP? It is a project from Google & Twitter, designed to create very fast mobile pages. Google announced the launch of the Accelerated Mobile Pages (AMP) project on February 25th. This open source framework was first announced on October 2015 with the goal to provide a fast loading mobile environment for publish... read more ››

How to tackle “This site may be hacked” in 6 steps

A few days ago, Google announced the rolling out of a set of algorithmic changes in order to “tackle hacked spam in search results”.  As Google has publically stated, in 2015 there has been a 180% increase in the number of hacked sites and a 300% increase in hacked site reconsideration requests.  So, in the unfortunat... read more ››

The single link building technique for permanent success part 2

It hasn’t been a long time since we talked about the single link building technique, with “we” meaning us, SEO experts (or Inbound Marketing Experts I should say), which needs to be implemented in order to be effective in the long run, regardless of the way Google evaluates & serves results to the user. Meanwhi... read more ››

Google’s Mobile Friendly Update – All You Need To Know

As Google announced on April 21st, the Google Search engine will deploy a major update that will affect results shown for searches conducted in mobile devices in all languages worldwide. It is in fact, the first time Google has publically announced an update to its algorithm before it has been rolled out. As Google states, ... read more ››

The single link building technique for permanent success

One of the most challenging issues for SEO is as you may guess…effective link building! And by effective we mean both in terms of performance rankings as well as long term benefit. You may blast the hell out of your website with blog comments, directory submissions, social bookmarks and you may see the benefit in rankings... read more ››