Archive for September, 2010

The third lesson of the free 10-week Internet Marketing course of StayOnSearch, focuses on Paid Search and it discusses the use of Pay-Per-Click Strategies in order to Drive Relevant Traffic to a website. The course starts with the basics, analyzing how a PPC account is structured and what are the main parts (Account, Campaigns, Ad [...]

Usually the most important decisions in SEO are the ones that affect the structure of the website. A popular SEO debate is if one should use multiple domains, sub-domains or folders when he/she has multilanguage websites or various main categories/activities.

The second lesson of the free 10-week Internet Marketing course of StayOnSearch elaborates on the importance of Market Research & Analysis. The course reminds us the importance of conducting research and of analyzing our competitors. Additionally it focuses on the fact that we should not rely only on our experience or knowledge of the market [...]

We are happy to announce the release of a new Professional SEO Toolbox!

We are happy to announce that on Monday the 20th of September, Web SEO Analytics will release to the public new innovative SEO Tools, additional Features and a brand-new API.

The StayOnSearch blog is a great source of information for people that want to learn more about Online Marketing, SEO, PPC and Social Media Marketing. In their articles they analyze in detail the best current practices and they always stick to whitehat techniques. Occasionally they write great how-to guides and [...]

One the most common mistakes that many Webmasters and SEOs make is that they misuse the robots.txt, the META-robots and the rel=nofollow anchor attribute. All the above affect the indexing, the crawling and the PageRank distribution and as a result they can heavily affect the SEO status of a website and its rankings. In this [...]

Yesterday Google announced the release of a new search feature called Google Instant. In this article we will examine in detail what this new feature is and how it will affect the search and eventually the SEO.

Titles are considered important both for the users and for the search engines. This week we’ll discuss some practical tips on how to optimize the Titles of your site and on how to boost your search engine results and click through rates.